MIDDLETOWN, OHIO
CITY BRANDING

The Middletown rebrand reflects the city’s cultivating community and its drive to innovate. It incorporates modern and innovative design elements, honoring the Middletown legacy with purple and white, while still maintaining a fresh, approachable style. The refreshed visuals and identity unify both innovation and the telling of the city’s cultural history. This identity presents Middletown with clarity and a renewed sense of opportunity.

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